Solutions · QCI.ai, distributed by GCT

Start from the guest question.
Choose the capability that answers it.

GCT distributes and helps manage QCI.ai products. This page summarizes how QCI describes its platform and products, and the questions GCT asks to judge fit for a specific property. Every rollout is evaluated property by property.

QCI Resorts

One operating layer across the resort.

QCI describes QCI Resorts as a unified operating layer spanning gaming, hospitality, dining, wellness, entertainment, retail, marketing, loyalty and operations. Regulated gaming-system connections remain where jurisdictions require them; integration stays part of the architecture.

01 / CAPABILITY

Unified memory

A shared record of guests, operations and context across departments.

02 / CAPABILITY

Real-time state

A current view of what is happening and available across the property.

03 / CAPABILITY

Semantic consistency

Shared definitions so a "guest", "offer" or "visit" means the same thing everywhere.

04 / CAPABILITY

Governed action

Actions taken within policy, permissions, approvals and audit.

05 / CAPABILITY

Outcome learning

Results feed back so later decisions can be informed by what happened.

The operating loop QCI describes

  1. Sense
  2. Understand
  3. Decide
  4. Act
  5. Learn

Human-in-the-loop by design, as QCI describes it: policy, permissions, approvals and audit, with on-premises deployment described as an option.

Transformation phases

  1. 01Foundation. Establish shared data, definitions and connections, including regulated connections that remain in place.
  2. 02Commercial workflows. Marketing, loyalty and player development workflows on the shared foundation.
  3. 03Resort operations. Extend into hotel, dining, entertainment and service operations.
  4. 04Governed automation. Introduce automated actions with human oversight, permissions and audit.
  5. 05Enterprise optimization. Optimize across functions and properties as outcomes accumulate.
QCI Resorts on qci.ai Guest-facing AI interfaces and automated actions depend on each property’s readiness; this is not a pre-installed guest AI service.
Products

Challenge, capability and the questions that decide fit.

01 / Guest mobile access

QCI Player

Guests expect to see their account, reach their host and book dinner, a room or a show from one place, not across several apps and phone calls.

What QCI describes

  • Mobile account access and host connection
  • Dining and hotel reservations
  • Shows and events
  • Loyalty points and redemption
  • Modular, real-time content that is configurable and integrated

Questions for fit

  1. 1Which guest actions do you want in a single mobile experience first?
  2. 2Which reservation and loyalty systems would it need to work with?
  3. 3What content must be current to the minute, and who owns it?
02 / Host productivity

QCI Host

Hosts juggle lists, calls and preferences while trying to deliver personal service to the guests who matter most.

What QCI describes

  • Guest interaction notifications
  • Assignment queues
  • Guest preference tracking
  • Host performance metrics
  • Support for personalized service

Questions for fit

  1. 1How are guest interactions assigned to hosts today?
  2. 2How do you currently measure host performance?
  3. 3Where do guest preferences live, and are they trusted?
03 / Floor analytics

QCI Slots

Floor mix decisions carry large capital and revenue consequences, yet are often made from lagging, siloed reports.

What QCI describes

  • Floor mix analysis
  • Real-time performance and player behavior
  • Market basket, volatility and devotion views
  • Table and ETG crossplay
  • Contour heat maps of the floor

Questions for fit

  1. 1How often is your floor mix reviewed, and from what data?
  2. 2Do you need to see crossplay between slots, tables and ETGs?
  3. 3Who would act on real-time floor information?
04 / Campaigns & offers

QCI Marketing

Offers are expensive, and without measurement it is hard to know which campaigns change guest behavior.

What QCI describes

  • Campaign design
  • Segmentation
  • Personalized offers
  • Campaign automation and testing
  • Campaign analytics

Questions for fit

  1. 1How are segments and offers built today, and by whom?
  2. 2Do you test campaigns against control groups?
  3. 3Which approvals must stay in the loop before offers go out?
05 / Natural-language analytics

QCI Chatalytics

Business questions wait in an analyst queue because answering them requires knowing where the data lives and how to query it.

What QCI describes

  • Natural-language query builder for internal teams
  • Table-to-dashboard visualizations
  • Sentiment and intent analysis of guest communications

Questions for fit

  1. 1Which recurring questions consume your analysts’ time?
  2. 2Who should be permitted to query which data?
  3. 3Do you have guest communications you want to understand better?
06 / Service operations

QCI Dispatch

Service requests on the floor and across guest services get lost between radios, people and shifts.

What QCI describes

  • Service request routing and prioritization
  • Staff workflows
  • Handoffs between teams
  • Audit trail across floor and guest service

Questions for fit

  1. 1How are service requests captured and routed today?
  2. 2Where do handoffs break down between shifts or teams?
  3. 3What audit record do you need for service activity?
Scale, attributed correctly

QCI’s platform reach.

1,000+

QCI Properties

300+

QCI Enterprise Installations

140+

QCI Jurisdictions

Other GCT relationships

VizExplorer

Casino analytics and operational intelligence, distributed by GCT. VizExplorer was acquired by QCI in 2025.

Context Networks

Contextual digital advertising in the distinct setting of gaming environments, distributed by GCT.

Not sure where to start? Bring the guest question and we’ll map it together.

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Game Changing Technologies

Experienced licensing and operating partner for the real complexity of resort technology.

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