February 8, 2010

MotorCity Casino Hotel Selects Top Web 2.0 gameViz Solution for Gaming Analytics

San Diego, CA – BIS²’s gameViz product provides a new paradigm of visual analytics for casino operators, and turns the growing mountain of gaming data into actionable insight

BIS², the provider of award-winning innovative visually-centric enterprise analytical software, that enables valuable business decisions to be made from massive data collections, announced today that the MotorCity Casino Hotel in Detroit, MI has chosen to install it’s gaming industry-specific, gameViz software.

gameViz is a gaming industry-specific Web 2.0 data visualization software solution that allows casino operators to directly query their data and see the results visually using innovative and powerful Super Graphics. gameViz represents the next generation of advanced data visualization software for strategic, operational, and analytical users of gaming data. It enables users to understand and take action on their gaming data in a new way. Using visual documents to view complex data analysis gives the user a better way to understand complex data and quickly identify patterns and improvement opportunities.

“We are very impressed with gameViz’s state-of-the-art technology as it provides us the means to really dig deeper and more easily understand what is happening on the gaming floor and with our customers. That all helps drive revenue, profitability and better service our customers.” said Gregg Solomon Chief Executive Officer of MotorCity Casino Hotel. “I am particularly pleased that the gameViz software will work with our existing gaming system and that the toolset, which comes with the software, allows us to easily add new data and our own additional gaming metrics to the system, whenever we want.” Solomon said.

“gameViz is very rapidly becoming the leading solution for visually-centric gaming analytics and we are pleased with MotorCity Casino’s selection of gameViz.” stated Mukesh Gordhan, BIS²’s CEO. “Our new gameViz configuration tool allows for rapid deployment of gameViz and accordingly our customers are getting a very fast ROI on their investment – something all businesses are looking for today.” Gordhan said.

About Motor City Casino Hotel
Located on Grand River Avenue at the Lodge Freeway (M-10), MotorCity Casino Hotel is owned by Marian Ilitch and is the only locally-owned and operated casino in Detroit. The entertainment complex has recently undergone a multimillion dollar renovation and expansion, involving a major expansion of its gaming space, construction of a 400-room hotel with a luxury spa and fitness center, ultra-lounge, award winning restaurant, and new convention and banquet area, plus retail outlets and multiple dining and live entertainment facilities. For more information about MotorCity Casino Hotel, or to make a reservation, visit www.MotorCityCasinoHotel.com or call 1-866-STAY-MCC.

About BIS²
BIS² is an innovative leader in enterprise-ready, standards-based, visually centric analytics with solutions that reveal the trends and patterns in volumes of operational data so organizations can understand what actions are required now and tomorrow. BIS²’s gaming industry solution, called gameViz, enables casino organizations to view and analyze data sets that provide the insights needed to gain a competitive advantage. With BIS²’s patent-pending Super Graphics, casinos can adapt to changes by rapidly generating crucial insights from both within and outside the enterprise. Other industryspecific solutions available from BIS² include telViz™ (for telcos), insuranceViz™ (for insurance companies), retailViz (for retailers), entertainmentViz™ (for entertainment companies), manufacturingViz™ (for manufacturing companies) and moneyViz™ (for financial institiutions). For more information, please call 1-877-592-2472.

Veronica Ruffo