November 17, 2011

New gameViz version 7.0 software from BIS² delivers new operational focus and provides unprecedented capabilities to drive gaming corporate war-rooms.

San Diego, CA – BIS² formally announced today the release of Version 7.0 of its multi-award winning gameViz software.

“The BIS² Version 7.0 Tree Map launches data visualization to the forefront of analytical tools, taking its rightful place alongside traditional analytical giants,” said Dr Ralph Thomas, Seminole Gaming Vice President Strategic Analytics and Database Marketing. “The future of slot optimization runs right through this new and powerful 7.0 gameViz release,” Thomas added.

“For Version 7.0, our customers challenged us to provide answers to some of the most difficult questions in the gaming industry. These questions include: correct calculation of product cannibalization; customer centric multi-game analysis; precise recency-frequency analysis and displacement of customer revenue. Not only does BIS² V7.0 provide answers to these questions, we can now deliver the answers to create a powerful corporate-style war-room,” said Andrew Cardno, BIS²’s Chief Technology Officer. “Furthermore, V7.0 includes deep technical enhancements that take our speed and richness-of-use to a whole new level,” Cardno added.

“Version 7.0 is another milestone in our product development process and firmly establishes our product and market leadership position,” said Mukesh Gordhan BIS² CEO. “The response from our customers to V7.0 has been tremendous and we anticipate significant continued growth,” Gordhan added.

BIS²’s gameViz industry solution allows casino operators to directly interrogate their data without the requirement for ETL, and see the results visually using innovative and powerful Super Graphics™. gameViz represents the next generation of advanced data visualization software for strategic, operational, and analytical users of gaming data. It enables users to understand and take action on their gaming data in a new way. Using Super Graphics to view complex data analysis gives users a better way to understand their data and quickly identify patterns and improvement opportunities.

About BIS²
BIS² is an innovative leader in enterprise-ready, standards-based, visually-centric analytics with solutions that reveal the trends and patterns in volumes of operational data so organizations can understand what actions are required now and tomorrow. BIS²’s gaming industry solution, called gameViz, enables casino operators to view and analyze data sets that provide the insights needed to gain a competitive advantage. With BIS²’s Super Graphics, casinos can adapt to changes by rapidly generating crucial insights from both within and outside the enterprise. Other industry specific solutions available from BIS² include airViz™ (for airliners), clubViz™ (for club operators), telViz™ (for telcos), insuranceViz™ (for insurance companies), retailViz™ (for retailers), entertainmentViz™ (for entertainment companies), makeViz™ (for manufacturing companies) and moneyViz™ (for financial institutions). For more information, please call 1-877-592-2472 or visit

Veronica Ruffo