August 4, 2014
Leading visual analytics provider aligns new name with growth strategy
San Diego, CA – Leading visual analytics provider BIS2 reports triple digit growth and announces a new name, VizExplorer, as part of a strategic initiative to better align its brand with growing market share and portfolio expansion.
VizExplorer, headquartered in San Diego, has quickly established itself as the leading provider of casino analytics and data applications software with more than 280 gaming and entertainment properties in 5 continents and winning multiple gaming industry and technology awards.
To accommodate the gaming industry’s ever-increasing appetite for its products and services, VizExplorer has strengthened its employee-base in software development, installations and marketing. Recent key executive appointments include Enterprise-Software Veteran Ian Bonner as CEO, Adobe/Omniture alumni Garrett Stolle as VP Sales, Marketing Analytics expert Dr. Ralph Thomas as Chief Data Scientist, and former IGT, Cadillac-Jack executive Chris Korpi as Assistant VP of Native American Relations – who joined founders Andrew Cardno and Mukesh Gordhan. Additionally, the company is opening its third office which will be located in Las Vegas.
The company, backed by leading entertainment and media agency WME, has launched a new website and a fresh new look in order to emphasize its commitment to its customers and “harness the color of data” in driving business success.
“Over the past two years, the company has earned the role of being an essential business partner in the gaming industry, providing a unique blend of powerful and easy-to-use technology. We have crossed the chasm of empowering business-users with the tools they need to increase profitability through smarter, data-driven decision making,” said CEO Ian Bonner. “We remain firmly committed to our gaming customers, with whom we look forward to sharing a long and productive relationship under the new VizExplorer banner.”
Added Jason Lublin, COO of WME: “Our belief in the founding team and the potential we recognized in the technology led us to our initial investment in the company. We look forward to continuing to support the VizExplorer team as it expands its reach across industries and new applications.”
John O’Brien, Principal Analyst and CEO of Radiant Advisors stated: “VizExplorer has proven its ability to continuously develop state-of-the-art technology that delivers powerful and intuitive business intelligence solutions by leveraging their deep understanding of the gaming industry, including their innovative Data Applications suites for casinos. As an analyst in the BI and Big Data market, it is exciting to witness the rapid growth of a successful team evolving to support a larger market demand with a clear sense of identity and purpose.”
About VizExplorer (formerly BIS²)
We love data. We love its colors and its dynamics. We love that it is everywhere, untapped, waiting for its story to unfold. It’s in your customer actions. It’s in your campaign reports. It’s in your historical trends.
We love it so much that we’ve made it our life’s work to give it a voice so insight jumps out and grabs you in alluring detail. But we don’t stop there. Data is not static. It moves and changes. It evolves with your understanding.
Data should be exploratory, allowing you to experiment, assess and refine. It is our obsession to help your data’s story unfold for everyone – from operations to marketing – every day – in new and exciting ways.
For more information, please call 1-877-592-2472 or visit us at www.vizexplorer.com