September 19, 2012

BIS² CTO, Andrew Cardno, Co-presenter at the European Casino Association Slot Summit in Paris, France

San Diego, CA – BIS² announced that Andrew Cardno, BIS² CTO, co-presented today at the European Casino Association Slot Summit in Paris, France. The presentation, which was in conjunction with Spielo International, a BIS² partner, covered the importance of using system data to understand player behavior and the factors that influence customer preferences in order to optimize revenue on the casino floor.

The European Casino Association (ECA) Slot Summit, September 18 to September 20, 2012, is being held at the Lucien Barriere Casino & Conference center, Enghien-les-Bains, Paris, France. The Slot Summit has a regional focus on France, Spain, Portugal, Belgium and the UK – including Ireland. The Summit addresses many of the issues facing ECA members in a practical and helpful way as casino managers, slot managers and marketing staff are taken through the key elements of building a successful slot floor – from recognizing the types of players to choosing the right game volatility to maximize revenue and encourage return visits.

“It is a great honor and privilege to be invited to speak at the European Slot Summit,” stated Andrew Cardno, BIS² CTO. “The BIS² software enables deep insights into gaming play and customer preferences. It is great to be able to show how our technology is changing the way that the industry is looking at data. We can deliver this valuable information to the right people at the right time. The War Rooms that our customers are building with the BIS² Super Graphics™ brings analytics and casino management decision making to a whole new level,” states Andrew Cardno BIS² CTO.

BIS²’s gameViz industry solution is a data visualization BI software solution that allows casino operators to directly interrogate their data without the requirement for ETL, and see the results visually using innovative and powerful Super Graphics. It represents the next generation of advanced data visualization software for strategic, operational, and analytical users of gaming data. Users are able to understand and take action on their gaming data in a new way. Using BIS²’s Super Graphics to view complex analysis provides a better way to understand data and quickly identify patterns, trends and improvement opportunities.

About BIS²
BIS²’s multi-award winning gaming industry solution, called gameViz™, enables casino operators to better understand player behavior and how to optimize the gaming floor to gain a greater competitive advantage. The innovative Super Graphics™ contained within the BIS² technology enable casino operators to rapidly identify, action and monitor changes to improve both revenue and profit performance. BIS² is an innovative leader in enterprise-ready, standards-based, visually-centric analytics with solutions that reveal the trends and patterns in volumes of operational data so organizations can understand what actions are required now and tomorrow. The BIS² software products have been recognized with multiple awards such as the Data Warehousing Institutes Advanced Analytics 2012 Best Practices Award, Gaming and Leisure Magazine’s Technology Impact Award and their Product Interoperability Award and Casino Enterprise Managements Top 10 Slot Floor products to name a few. Other industry specific solutions available from BIS² include for the airline industry (airViz™), for premiere clubs (clubViz™), for resort operators (resortViz™), for telecommunications companies (telViz™), for insurance companies (insuranceViz™), for retailers (retailViz™), for entertainment companies (entertainmentViz™), for manufacturing companies (makeViz™) and for financial institutions (moneyViz™). For more information, please call 1-877-592-2472 or visit www.bis2.net.

Contact person:
Veronica Ruffo
veronica.ruffo@bis2.net
1-877-592-2472