May 24, 2010

San Diego, CA – BIS² Announces a Strategic Alliance with Industry Data Online to Provide Online Visually Centric Business Analytics to the Gaming Club Market

BIS²’s gameViz business analytics will now be available online to Australian Clubs.
BIS², the provider of innovative visually-centric enterprise analytical software, that enables valuable business decisions to be made from massive data collections, announced today a strategic alliance with Australian-based organization, Industry Data Online Pty Limited (“IDOL”), specializing in the delivery of online reporting and benchmarking services to the Australian gaming industry since 2001. IDOL will market, in conjunction with its own products, BIS²’s gameViz visually centric gaming analytics product for market data initially to the Australian club market.

gameViz is a gaming industry-specific Web 2.0 data visualization software solution that allows casino and club operators to directly query data and see the results visually using innovative and power Super Graphics. gameViz represents the next generation of advanced data visualization software for strategic, operational, and analytical users of gaming data. It enables users to understand and take action on gaming data in a new way. Using visual documents to view complex data analysis gives the user a better way to understand complex information and quickly identify patterns and improvement opportunities. The IDOL products, Casino Data Online and Club Data Online, has a customer base of more than 400 gaming properties, and has transformed the Australian gaming industry with its independent, credible and timely delivery of online financial and gaming performance reporting, benchmarking and market data.

“We are very impressed with gameViz’s state-of-the-art web-based technology and its visually-centric analytical approach.” said Greg Hurley, General Manager of IDOL. “gameViz will significantly enhance the offering to our customers as it will provide our customers with a visually new, easier and more valuable way to access gaming performance, benchmarking and other market data.”
“gameViz is very rapidly becoming the leading solution for visually-centric gaming analytics. Our strategic alliance with IDOL broadens not only our global commitment but strengthens our online service offering.” stated Mukesh Gordhan, BIS²’s CEO. “Our innovative and powerful Super Graphics, which form the core of the gameViz product, are well suited to delivering additional value to IDOL’s gaming customers.” Gordhan said.

About Industry Data Online
Industry Data Online is the leader in the delivery of performance reporting and benchmarking services to the worldwide gaming industry. The company’s products provide both individual organizations and the gaming industry with independent and credible data that empowers decision makers with factual information that delivers strong business performance. The company has offices in Brisbane, Sydney (Australia) and Reno, NV. For further information visit the company’s corporate website at and product website

About BIS²
BIS² is an innovative leader in enterprise-ready, standards-based, visually centric analytics with solutions that reveal the trends and patterns in volumes of operational data so organizations can understand what actions are required now and tomorrow. BIS²’s gaming industry solution, called gameViz, enables casino organizations to view and analyze data sets that provide the insights needed to gain a competitive advantage. With BIS²’s patent-pending Super Graphics, casinos can adapt to changes by rapidly generating crucial insights from both within and outside the enterprise. Other industry-specific solutions available from BIS² include telViz™ (for telcos), insuranceViz™ (for insurance companies), retailViz (for retailers), entertainmentViz™ (for entertainment companies), makeViz™ (for manufacturing companies) and moneyViz™ (for financial institutions). For more information, please call 1-877-592-2472.

Veronica Ruffo